Category: Art

SŌ – darafashion x theindigochxld

SŌ is an aristocratic fashion piece that explains heterogeneity, ambidexterity, gumption and audacity so easily in just five pictures.

In the picture above, I see versatility, audacity, rhythm, free will and a bold step. I mean who wears and puts all these together comfortably. Okay that’s really a bold step.

“Be focused in everything you do” they say. This picture above reminds me of how much of a goal getter I am. You want to play this game of fashion, then take distractions off.

I don’t know how photographers do their thing but I see ingenuity in this picture. @theindigochxld made colour compatibility look so easy. I was actually in another realm which I call – The realm of excessively creative fashion.

There’s confidence, strive and self belief in this piece. You have to own those attributes every moment in life.

“No pain no gain” , “No food for a lazy man” I can remember the pains I went through (pretending like I was fine😁) before we could come up with this amazing piece. As a creative, you’d expel so much energy and do a lot of brain works. Life no be beans.

Photography and Creative Directing by @theindigochxld 

What does “BOLD” mean to you?

“What is this guy wearing?” “Is this boy not ashamed of himself?” “He’s just a clown.” “But chill! Is this guy gay?” Those were some words of people that saw me dress some two years back.

“This guy is just too creative mehn”, “I think I can wear this, Dara has worn it before” “Guy you too dey burst brains”, “I have to buy one of those items, it looked good on Dara when he wore it” These are the words of these same people now. Surprised?. It took a lot of consistency, hard work, creativity and above all boldness to have turned the tables around in a space of just two years.

What does it actually mean to be bold? Boldness is relative as what you call bold could be called “normal” by me.

Let me quickly share some very useful tips on how you can dress very boldly and make a statement in whatever you wear.

  1. Learn to manage attention. I don’t know how easy that would be but you just have to learn it as you’d get a lot of people starring when you start your boldness journey.
  2. Boost your confidence. It takes time, don’t rush, build it gradually to a point where you’re okay with people asking unnecessary questions 😊.
  3. Find a style and create a niche around it. For a start, there’s no need to be all over every fashion genre. Stick to one for now and be playful around it.
  4. Take an extra step to pair colours. Learn it. Don’t be a lazy dresser that only centers around shades of only one colour. Be daring my dear.
  5. Lastly on this article, debunk the popular saying “you don’t wear patterns on patterns”. That was never a fashion rule and would never be a fashion rule. That saying was probably introduced by one of those lazy, shy and boring dressers we have out there. Take patterns and prints into consideration, pair them well and trust me, you’d stand out.

Outfit by @darafashionthreads

Photography by @oduologywork

Imaginativa Artistica

I used to think every “underbridge” is a home for the idle until I came across this area under a bridge in Maryland, Lagos where beauty was created live in my eyes. The sight of allure left me in great surprise. I could smell hardwork and zeal from the young.

I also noticed how skilled and excellent the adults were in their works. They were looking like they’ve had over twenty years of experience in Cane and Basket weaving. I got thinking even after the Danfo bus I was in had left the spot we were on before the traffic had cleared. I thought to myself “I’ve never seen such creativity, I must come back here” I nurtured this thought and immediately started plans on how a photoshoot in the Basket market, Maryland would work. It was almost impossible but thank God for God.

Imaginativa Artistica is a Spanish phrase that simply means “creative”. It is an exclusionary fashion editorial that puts to details the importance of creativity in style today. More people are concerned about how creative you can be with your style. Who doesn’t want to be entertained?

In a previous editorial I did earlier this year ” Dara’s divisional approach to general fashion”, I emphasized the power of personal style in fashion as it supersedes every other genre. Gone are the days where there’s a fashion trend that lasts for too long. Fashion influencers are actually gaining more grounds because of how well they’ve incorporated creativity and artistry into how they look at every time.

For fashion enthusiasts that haven’t identified ways they can put more spice into their fashion game to attain their desired style level, I’d put you through.

Firstly, I tell fashion enthusiasts that they have to identify whether they have creativity traits so as to know how well they can catch up and stay relevant in the fashion sphere.

If you pass this test, goodluck to you. You can now proceed to the next stage which is being able to figure out how bold you can be. A major reason fashion enthusiasts remain as fashion enthusiasts is because of this factor. Many of them are scared of being laughed at. Some don’t have the courage to be in the spotlight. They’re timid and don’t have guts. For you to attain a particular creativity level, you have to be ready for all these. You should be bold enough to try many things an average dresser can never try. Except you want to remain as an average dresser.

Also, you have to spot your source of inspiration. Do you get inspired by music, the government, education, serenity, old life, art(like me), the community or even anything else? It’s okay to have a number of inspirations but it’s much better if they’re streamlined down so creating a niche would be easier.

When I came across the beautiful basket market, I could be apprised of an epitome of art. I needed a very artistic outfit to match the basket colours, weaving patterns and the aura as a whole in order to make sense out of all. I got a double breasted trench coat with it’s matching trousers pair in a suitable colour.

I made a weaved hat to match the weaving pattern of the baskets and other items.

I also got a pair of shoes with such pattern. After putting all together, it came out looking really good to be called creative.

Y’all shouldn’t also forget not plan and work beyond your budgets like I always advice.

Thanks to my team. They were really exceptional and instrumental in making Imaginativa Artistica a favourable outcome.

Outfit – Double breasted trench coat by Medicoloran x Weaved cap by Darafashionthreads x Shoes by Gianvito Rossi.

Photograghy by Ayodeji Oke.

Body art by House of Mojoke.

Project contributors – Tobi Kareem, Odukoya Tolani .

Location – Basket Market, Maryland, Ikeja. Lagos.