THE AVERAGE MAN,HIS FASHION AND HIS ENVIRONMENT – Lagos as a case study.

What’s popping people? How y’all doing. Today I’m tilting more into lifestyle than fashion. In the spirit of celebration, The team and I did this as a small project in conjunction with Lagos at 50. As we all know Lagos is a land of opportunities. It is where only the fittest survive in every ramifications (food, shelter, clothing etc).

Lagos is with no doubt the commercial capital of Nigeria and will always remain the “style” capital of Africa as well. As an average Lagos inhabitant, how do I survive in such a busy environment?from the ghettos, to the rough “under bridges ” that have turned into homes for many,

the noisy residential areas to the traffic-struck commercial areas of Lagos where you get to experience traffic in another dimension. You tend to be a “passive smoker” when u would have inhaled various concentration of fumes from exhaust pipes. You would have already been exhausted and “unfresh” before you get to your destination. So sad.

Lagos and its yellowness is another story for another day. You hardly drive a kilometer on a Lagos road without seeing ten (if not more) yellow buses. Their drivers would make me write one more chapter?. Regular Lagos commuters will understand what I’m saying.

Do you know how it feels to be in the trap of a police officer?. Probably you didn’t tighten your seat belt or you committed some other offence. Iono (Note : ALWAYS tighten your seat belts)

A police man always wins an argument. There are no two ways to it. DISCLAIMER: I am not a policeman??. Lagos is just fun mehn.         Lagos at 50 is a Lagos that has gone quite far. After all there are comfortable and less stressful places in the city. Even with the structure of the city. The average man still wants to appear dapper, presentable and fashionable even when its so uneasy . They end up getting stained, wet (from their sweat) or even weak in trying to attain those feat. Now, the question is can I still be that fashionable lady or man I want to be without being disturbed by my daily activities and businesses.

The answer is yes. Just follow the few tips below and be assured that you can.

Understand your level of comfort. Know what you wear that makes you comfortable. If you’ll probably feel better in a pair of derby shoes for an outfit, please wear them.

Try to be as simple as possible. It doesn’t mean you should dress down. But then if you know that that pretty accessory of yours might be a burden to you that day, keep it for another day or occasion. Its as simple as that.

Be smart like me?. I was basically wearing a Levi’s button down top with a pant, a watch and a shoe. Is that not smart and simple enough ?

Always work with the weather. Wear lighter fabrics and non black clothes for a very sunny weather. A jacket or sweater is actually not bad for a cold day.

You may want to add more tips or share your lagos story. Dont hesitate to drop your comments guys, Bye?

Outfit – glasses by Thom Browne x Button down top by Levi x Pants by Marks and Spencer x Delta Oxford shoes x Time piece by Rolex (Geneve Cellini)

Styled by Babalola Jesudara

Directed by Osunsanmi Olugbemi

Photographed by Replicas Concept